Three Oldham car dealerships have been named Highly Rated in the Autotrader Awards 2026.

Oldham CUPRA, Oldham Volkswagen and Volkswagen Van Centre Oldham, all part of Swansway Motor Group, received the recognition. The award is based on customer reviews and matters more as car buyers increasingly rely on online feedback when choosing where to purchase and maintain a vehicle.

To achieve Highly Rated status, dealerships must meet Autotrader's criteria. These include a strong percentage of customer reviews relative to vehicle sales, an average customer rating of 4.5 stars or higher, and responding to 95% of reviews rated 1 or 2 stars.

Swansway said the three Oldham dealerships met these standards through consistently positive customer feedback and a commitment to listening and responding to customers.

John Smyth, a director at Swansway Motor Group, said: "Being recognised as Highly Rated by Autotrader is a fantastic achievement and a real reflection of the hard work and dedication shown by our teams. Our customers are at the centre of everything we do, so receiving this recognition based on their feedback means a great deal."

He added: "Every review represents a customer experience and we're incredibly proud of the teams across our dealerships who continue to go the extra mile to make buying and owning a vehicle as enjoyable and straightforward as possible."

Swansway Motor Group is a family owned business built around the values of caring, honest and proud, with a focus on supporting customers and communities across the UK.

The recognition provides an important endorsement of the service delivered by dealership teams every day, as more buyers turn to reviews before deciding where to buy and service their cars.

The news was announced by the company in a statement published on 08 August 2026.